Channel Technologies (CT) has been promoted by two professionals, Ajay Manchanda and Niraj Davar with a combined management experience of more than four decades. They have been associated with the Indian IT industry since its inception and have managed large teams, created and managed vibrant distribution networks.
Through their involvement with the marketing plans and initiatives of IT market leaders in India, they have a deep rooted practical understanding of demand drivers and buying patterns of various market segments.
Team CT is divided into 5 divisions which are BPO, Database, Projects, Creative and Finance.
In addition, CT has a team of well qualified, trained and experienced, enthusiastic and self driven young people capable of implementing strategic and tactical plans.
Almost the entire second line management of CT has been working with the company for over 7 years.
Additionally, in all metros, CT has tie-ups with independent business units, each led by individuals with at least a decade of relevant experience. Like CT, all these associates have their offices equipped with all necessary infrastructure. Their facilities are available to CT for any long term or short-term projects. This way CT’s reach extends to most cities of India.
CT incorporated as an IT channel consultancy.
• CT sets up a channel network in Metros. Acquires Microsoft and Oracle as clients.
• CT bags its first One Crore plus contract from Microsoft for Multicity events.
BPO launched - First agency to provide audience acquisition as a service
Becomes preferred agency for Microsoft, IBM, Adobe, Compaq/HP
Microsoft Dynamics appoints CT to manage their MDF Program. Recognised as best practice.
CT network spreads to over 50 cities in India
CT database crosses 1,00,000 organizations CT Milestones
SAP appoints CT as MSB Partner
FICCI appoints CT to manage Millennium Alliance.
Acer appoints CT to revamp their Consumer and Commercial Channel Policy
IBM appoints CT to manage all employee engagement programs across India
Intuit transfers 250 of their employees to CT rolls
CT launches their event automation platform www.myevengateway.com
• CT adds Digital Marketing to its portfolio of services
• CT successfully completes the prestigious IMTC event for 10th year in running for IBM
CT database crosses 2,50,000 organizations CT Milestones
HP appoints CT as an MSA to manage MDF funds of partners
• CT executes Ohana employee engagement event series for Salesforce
during lockdown time.
• CT executes the largest ever virtual event for Siemens India.
• CT completes 100 virtual events during lockdown
• Hindustan Times appoints CT for Panellist Generation: CT sources 150+ industry experts as event speakers and arranges meetings between HT & CEOs of
Salesforce, Tata Sky, HZL, and Tech Mahindra
• CT executes the largest virtual event in the education sector for Lenovo
• CT acquires more market leaders as customers- NTT Data Services,
VMware, Elastic and Network 18.
• CT executes the largest partner event for SAP
• CT adds Content Syndication to its portfolio
Ajay Manchanda’s background in sales and marketing across industry verticals gives him a keen insight into the dynamics of SMEs and distribution channels – CTs core areas of operations.
Qualifications: BA (Hons) Eco., MBA - FMS Delhi
Experience: 30+ years
Niraj Davar is an IT industry veteran who has seen the industry grow from the initial“punch card days.” He started his career selling IBM mainframes. Today he ensures the company retains its cutting edge through a strong technology backbone.
Qualifications: BE-IIT (Delhi), PDGBM-IIM (Ahmedabad)
Experience: 30+ years
Meet the Team
Deputy General Manager- Finance and Admin
With 16+ years of experience, Rajeev’s domain areas are Finance, Accounts, Procurement, and Liaison with government agencies. Practical and pragmatic, Rajeev is our go-to person in a crisis.
Sr. Manager- Finance
With 14 years of experience in Finance, Accounts and HR, Smriti is highly appreciated for her attention to detail and positive outlook. We count on her for the financial health of our organization.
Deputy General Manager- Projects
With a major in Marketing, Saurav has been responsible for everyday operations of projects for more than 10 years now. You can depend on him to successfully see a project through, right from concept to completion.
With domain knowledge and a successful track record spanning over 10+ years, Preeti manages the entire team of Process Executives with a keen eye on quality and results. She has immense faith in her team’s ability to meet challenges, even in crunch situations.
Minakshi traverses both traditional and new media with equal skill. With over 10 years’ experience, she successfully manages a team of artists who not only create compelling visual concepts but also ensure quick turnaround time.
Akashdeep holds an MBA in Media Management and has experience of working on both short and long-term projects. Meticulous attention to detail makes him a real asset for critical projects.
With extensive domain knowledge of Database Management and 15+ years of experience, Mahadev is responsible for managing the entire database team. All he needs is a brief overview to generate data that is qualified, accurate and updated.
Deputy Manager- HR
7 + years in HR departments have given Raksha a keen insight into keeping teams happy and motivated. She promotes an open work environment. Being a skilled communicator, she knows how to foster cross-functional relationships.
Business Development Executive
Pranjali is responsible for new client acquisition and her ability to communicate with clarity and purpose is the strength she leverages effectively for this. She believes that sourcing new clients becomes achievable with research, networking and persuasion skills.
Digital Marketing Specialist- Marketing
An SEO and SEM specialist, Shipra leverages her domain knowledge and hands on experience to understand client requirements and make result-oriented strategies. She has been generating leads and building brand awareness for businesses across verticals for over 6 years now. Her ability to understand brand tonality, stay updated with the trends, and devise innovative digital marketing strategies has been repeatedly recognized and appreciated.
With an MBA in Marketing, Mihir’s day-to-day job includes analyzing engagement data, identifying trends in customer interactions and planning campaigns. He leverages his experience as a social media manager to boost clients’ online presence and ensure results.
Sr. Content Writer- Creative
Namita’s background in language and literature helps her communicate effectively across multiple media including blogs, copy writing, technical writing, social media posts, emailers and other marketing collaterals.
Facilities and Resources
Over the years, CT has developed and kept pace with technology in both hardware and software solutions to cater to our burgeoning growth. Among other things, we are equipped with the following :
- High bandwidth internet backbone
- Robust and Powerful Data Servers
- Networked computers
- A modern state-of-the-art call centre
- In-house/third party applications for financial accounting, payroll, monitoring projects, call centre activity and database management
- Large warehouse to receive, store and despatch material to end customers and partners
- In-house Project Management software
- In-house Database Management software
Contact us to know more
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The objective was to help Microsoft TG re-asses the credit risk management framework using technologies like AI and ML and to navigate the challenges brought about by COVID-19.
The results were beyond client expectations. From the total 67 registrants, 32 attended the webinar. Higher than the given target. Read more >>
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The partner was a leading manufacturer of computer hardware, software and services. Read how with CT’s innovative approach, they continued to keep the leads flowing despite all odds.
For the last twelve years, Channel Technologies has been managing demand generation campaigns for the world’s number 1 ERP company, directly and through their partners. Read how we put together a comprehensive action plan to keep the quality leads going. Read more >>
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