Program Objective

Enhance Usage of MDF amongst performing partners and closely monitor results and incorporate mid course corrections wherever needed.

Value Addition: Consistent Performance

Conducted a joint meeting with Partner and discussed marketing plans. Each partner agreed on a specific marketing plan and budgets were allocated for activities like Advertising/Advertorials, Direct Marketing, Telemarketing, Digital Marketing, and Participation in Industry Events, Event Marketing and PR.

CT monitored execution of the planned activity. Opportunities were reported and invoiced.

CT kept track of all events and timelines, consolidated leads and worked closely with client team to ensure mid-course corrections if required.

A summary of the progress of all such campaigns, utilization of funds and total opportunities generated was presented during the campaign and finally at the end of the campaign.

Program Outcome

This Program received recognition internationally.

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